
Services Performed: B2C Media Placements
The Situation
Francis Interiors is an NYC-based interior design firm founded by former Broadway dancer and HGTV personality Francis Toumbakaris.
Toumbakaris reached out to CBC for assistance in helping to grow his company through media placements and strong backlinks, which would improve his company’s ranking in SEO.
The Action
CBC worked with the client to develop a full profile around his objectives and his design career highlights before pitching unique and catchy stories to a variety of different media. In addition, the team highlighted his expertise in pitching him as a design subject matter expert for a number of opportunities around luxury home design.
The Result
Efforts resulted in extensive coverage in a number of regional and national publications and contributed to landing influencer social media placements.
Combined Media Circulation
11.2 M+
Instagram Likes
70k