Services Performed: B2C Media Placements
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The Situation
Francis Interiors is an NYC-based interior design firm founded by former Broadway dancer and HGTV personality Francis Toumbakaris.
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Toumbakaris reached out to CBC for assistance in helping to grow his company through media placements and strong backlinks, which would improve his company’s ranking in SEO.
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The Action
CBC worked with the client to develop a full profile around his objectives and his design career highlights before pitching unique and catchy stories to a variety of different media. In addition, the team highlighted his expertise in pitching him as a design subject matter expert for a number of opportunities around luxury home design.
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The Result
Efforts resulted in extensive coverage in a number of regional and national publications and contributed to landing influencer social media placements.
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Combined Media Circulation
11.2 M+
Instagram Likes
70k